Meet Congolese queen Lous and the Yakuza through her bloody video for “Tout Est Gore”

Sharp lyrics, sharp sound, sharp nails. Everything about Lous and the Yakuza is knife-sharp, treading the edge.

The Congolese-Rwanda-raised now Brussels-hailing artist – she clearly keeps things moving – has only got two singles to her name and yet that name is on lips right across the world since the release of her debut track and video, “Dilemme”.

Now she’s dropped “Tout Est Gore” and there’s a fair bit of blood to back it up. Her debut album Gore is set to drop in early 2020 and she’s got all guns blazing if you ask me.

She’s barely pushing 24 but her razor French lyricism and cutting choreography is making waves across Europe and beyond. She even recently scooped the silver medal in the brand new Fresh On the Scene category at the Red Bull Elektropedia Awards.

“Tout Est Gore” is produced by El Guincho (Rosalía) and comes alongside a dark, gold-plated video. It’s about living in the fast lane, and being a little extra in everything you do – and everything about this video reeks of an extra aesthetic. Gold nails, gold teeth, red dress against ebony skin. She and her crew cut shapes in a salon before she and her knee-length braids take to the streets.

It’s all fancy footwork, religious and pop-culture iconography, and neo-pop eccentricities. Hip-hop is the biggest genre in the industry right now and Lous has got every choreographed step to the top covered.