This collaboration is inspired by history, pride and celebration with the intention of bringing to life one of the most recognisable colourways that has ever been created within the context of its symbolisation.
The mid-‘90s was the beginning of what can only be described as the golden age for South African football at the Africa Cup of Nations. With exceptional talents such as John “Shoes” Mosheu, Mark Fish, Phil Masinga, Eric Tinkler, Doctor Khumalo and Shaun Bartlett – it was two second half goals from Mark Williams that won it for South Africa on February 3rd 1996 against Tunisia, in front of 75 000 roaring supporters at Soccer City.
The win secured a very important and much needed victory which inadvertently created a sense of solidarity and togetherness between fellow South Africans from diverse backgrounds at a time of a newly experienced democracy. The match ignited a certain sense of patriotism which vicariously lives through the iconic image of Neil Tovey lifting the trophy alongside a jubilant Nelson Mandela; an influential representation of positivity, love and unity.
The collaboration between Grade Africa & Laurus attempts to showcase this representation through the extraction of that exact moment of euphoria. The replication of the winning jersey, both home and away, is a cultural-masterpiece as two proudly-local South African brands partner up to create something truly special.
A concept that can best be described as a culmination of South Africa’s rich sporting history & what it means to be truly & proudly South African.
All garments from the collaboration will be available for purchase at the Garde Africa Summer pop-up taking place on Saturday 12 December at 17 Brickfield Rd, Salt River (10AM-4PM)
All photos courtesy of Haneem Christian.