Feature

The Official SA Chart adds YouTube Music to its aggregation

To kick off the new year, The Official South African Charts (TOSAC) has announced that eligible streams from YouTube have been added to the aggregation of its singles streaming charts from the first week of January 2022.

With the inclusion of YouTube, TOSAC now reflect about 90% of all music streamed through legitimate digital platforms in South Africa.

This move was enabled by the recently announced global framework for the inclusion of YouTube in charts, developed by IFPI as part of their wider effort to improve the global charts landscape.

The IFPI and Youtube framework will see views from logged-in users of official music content eligible for inclusion. As is the accepted practice with other streaming services included in the charts, only consumption of longer than 30 seconds is registered.  Views of official content which have been generated by advertising campaigns on the platform (known as “Ad views”) are not included. Provided they meet the above criteria, views from both the subscription and ad-supported tiers of YouTube are eligible.

South Africa is among the first markets in the world to make use of this new framework along with Australia, Spain, Germany, Brazil, Mexico, Indonesia and the Philippines. 

TOSAC, under the auspices of the Recording Industry of South Africa (RiSA), went live on 1 September 2021 with three digital streaming platforms of Spotify, Apple Music and Deezer. The local and international streaming singles charts are aggregated by BMAT music technology company.

Check out who’s top of the charts every week here: www.theofficialsacharts.co.za.