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Zee Nxumalo joins PUMA as brand ambassador to the new Pink Blush Speedcat sneaker

South African singer-songwriter and dancer, Zee Nxumalo, has joined K-pop sensation Rosé and global star Dua Lipa as brand ambassador to the new Pink Blush Edition of the iconic PUMA Speedcat sneaker.

Pulled out of the PUMA archive for its 25th anniversary, the PUMA Speedcat was reintroduced in the summer of 2024 with immediate celebrity co-signs and sell-out appeal.

The Pink Blush Speedcat is a bold symbol of self-expression, rewriting the legacy of this iconic silhouette for a new era.

When asked about what attracted her to work with PUMA, Zee Nxumalo says, “PUMA has always been that aspirational brand for me. When I lived in Braamfontein, I’d walk past their store and see people carrying those iconic PUMA shoe boxes. I couldn’t afford even the smallest item back then, but I always told myself, ‘One day, I’m coming back for those boxes’. To now be an official ambassador – it’s a full-circle moment that means everything to me.”

The Speedcast is particularly inspired by motorsport, mirroring this in its sleek yet sporty design.

“I wouldn’t call myself a motorsport fan,” says Nxumalo, “but I have a serious love for fast cars. There’s something about the thrill and elegance of speed that excites me. And let me tell you, owning a Mercedes Benz is definitely on my vision board!”

The Pink Blush PUMA Speedcat is available from PUMA.com, PUMA retail stores, Sportscene, Shelflife, JD Sports and Al Capone, at a retail price of R1 999.00.